GQ WEBSITE ANALYSIS

 

This website for men’s magazine GQ displays an array of choices and links to relating topics, fashion and lifestyle inspiration and news. These links lead to other areas on the sites and have sub links to news stories and articles relating to the title of the section. The first image upon opening the site is a picture of a female model laying in bed. This could possibly demonstrate the use of gender to intrigue and immerse a typical male audience.

The colour scheme used is quite simple using only black for the text and the logo. This stays this way until you click a link and it changes a sort of gold colour.

This first link leads to a fashion section that has subcategories for style advice and more specific areas of fashion like trainers. This also includes on the all-topic section images of male icons like Brad Pitt, this creates ideas of fandom and how a particular audience could be attracted to reading the article due to his position is society.